Forty-eight percent said Match, a paid site, but Plenty Of Fish (free) and e Harmony (paid) tied for second most popular, with 23 percent apiece.But in terms of overall satisfaction, our survey found that free dating sites actually score a touch better than paid ones, probably because they're a better value.
For every dating site or app that charges close to per month, such as Match, e Harmony, or JDate, there are plenty of other popular ones like Ok Cupid or Tinder that are free.
If your goal is to get a date—or find a mate—are you better off with one type over the other?
Lovestruck helps put you in touch with people who are near you – be it where you work or live – to save you precious minutes or hours travelling to and from a date. The experts say: Perfect if you are looking for love in the city and want to approach dating with an informal first meet in your lunch break or after work.
The site also hosts regular events which are a fun, relaxed way to meet people. It takes the travel out of dating especially with its tube station search parameter.
So a person who randomly sends out dozens of “hey” messages to would-be dates would have to pay a higher price to make contacts than someone who does it more selectively. Our survey suggests that 45 percent of online daters have tried multiple dating websites or apps.
In the meantime, the bottom line is that while some users think quality does come at a price, there are benefits to free dating services as well. Shopping links are provided by e Bay Commerce Network and Amazon, which makes it easy to find the right product from a variety of online retailers.
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“If sending messages had a price or you could send only a fixed number per day, people you contact online would know you had to give up something to do so, which would incentivize better behavior,” he says.
Perhaps beyond just charging for messages, sites could adjust the price according to how high quality someone's engagement seems to be.
“That’s the real issue—how happy are people with their interactions on the dating sites,” says Scott Kominers, a lecturer in economics at Harvard University.